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Market Analysis & Competitor Analysis

Interests & Applications

Include:

  1. Ideal for Business Plan Preparation
  2. Ideal for Growth Plan Analysis
  3. Which markets to infiltrate next?
  4. Are there patterns to what customers buy?
  5. Patterns to what competitors' clients buy?
  6. Implications of new distribution channels?
  7. What services could be cross-sold?
  8. Into what demographic segments can we push both new and current products?
  9. Need to change our business model?
  10. Need to change our pricing strategy?
  11. Devote more resources ?

Research Highlights

Include:

  1. Top 3 Competitors
  2. Service Differentiation
  3. Online Identity
  4. Mission Statement, Tagline and Values
  5. Content Gap Analysis
  6. SEO Structure
  7. Social Media Integration
  8. Traffic Analysis
  9. Company Statistics
  10. Ownership
  11. Strengths & Weaknesses
  12. Strategic Options/ Opportunities

 

Targeted Research

This is one the core service offerings available to our clients to help transform their brand through targeted information and action that  will drive strategic and tactical goals.

We provide high impact insights and market intelligence using syndicated data and custom research to serve as data for improvement strategies for brand management and performance improvement.

If your goal is to enhance your competitive advantage, you need to understand what is happening in the marketplace, the developments in the economic landscape and what others are doing that you are not.  Talk to us about why you need to move to the next level and we will help you with the 'how'.

Our market intelligence creates a clear picture of your existing market, clients, problems, competition, and growth potential for any new products and services. We will cover product intelligence, competitor intelligence and business intelligence.


Market Intelligence/ Market Research

This package covers:

  • Industry Overview
  • Market Size and Growth
  • Trends
  • Demographics
  • Sales Channels
  • Target Market and Challenge
  • Driving Forces (Internal & external factors affecting the future of your organization)
  • The Four Ps (Price, Product, Promotion & Place)
  • SWOT (Strengths, Weaknesses, Opportunities and Threats)

 


Competitor Intelligence/ Competitor Analysis

This package will include:

  1. Top 3 Competitors
  2. Service Differentiation
  3. Online Identity
  4. Mission Statement, Tagline and Values
  5. Content Gap Analysis
  6. SEO Structure
  7. Social Media Integration
  8. Traffic Analysis
  9. Company Statistics
  10. Ownership
  11. Strengths & Weaknesses
  12. Strategic Options/ Opportunities

Next Steps...

Request a quote or discuss your needs now on 763 600 1946.